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Wednesday, October 17, 2012

Mad Madame... Juliette Has a Gun


The new scent by perfumer Romano Ricci, owner of the perfume label ‘Juliette Has a Gun’, is definitely a scent not for the young and innocent. It’s for the woman who has lived, who has gone a little crazy from all her experiences and isn’t afraid to show that off.

When creating his latest scent ‘Mad Madame’, Romano thought about Oscar Wilde’s words - “There is only one thing worse than being talked about, that is not being talked about.” He wanted the Madame to be making a spectacle... She loves to create attention and draw it to herself. You will never see the Mad Madame in the advertisement, you will only see the reaction others have to her. She creates a scene and has people asking ‘Who the hell is she?’ ...This perfume isn’t about the romance, it’s about the cheeky game.





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